Getting noticed on Upwork can be tough. Your proposal is your first impression – so it needs to stand out. Whether you're just starting out or looking to improve, these 10 easy-to-follow tips will help you write better proposals and increase your chances of getting hired.
🔐 1. Make It Personal
Tip: Don't send the same proposal to every client. Customize each one!
Example:
"Hi
Sarah, I noticed you're looking for a Shopify expert to help with store
migration. I've done this for three clients in the past month and would love to
help with yours too."
🔍 2. Start with a Hook
Tip: Catch the client's attention in the first sentence.
Example:
"I love working with eCommerce businesses and have helped stores boost sales by 30% using smart product page design."
✅ 3. Show Your Experience
Tip: Highlight skills and projects relevant to the job.
Example:
"As a WordPress designer, I created 15+ websites using Elementor, including one for a fashion startup that reached 50K monthly visitors."
📊 4. Focus on the Client's Needs
Tip: Talk about how you will solve their problem.
Example:
"I understand you need help organizing your data in Excel. I can create a clean, automated dashboard that tracks sales and customer info in real time."
🌟 5. Share Work Samples
Tip: Add links or files that match the client's project.
Example:
"Here’s
a Google Slides presentation I made for a marketing agency: [Link]"
💰 6. Be Clear About Your Price
Tip: Explain your rates and availability.
Example:
"My rate is $15/hour, and I’m available Monday to Friday, 10 AM to 6 PM (GMT+3)."
✏️ 7. Explain Your Process
Tip: Tell the client how you will get the job done.
Example:
"First, I’ll review your existing website. Then, I’ll suggest improvements, redesign the layout, and test it on desktop and mobile."
📢 8. Use Professional Language
Tip: Avoid slang, grammar mistakes, and keep your tone polite.
Example:
"I’m confident that I can complete your task efficiently and to your satisfaction. Looking forward to working with you."
🧰 9. Ask Smart Questions
Tip: Ask about anything that’s unclear in the job post.
Example:
"Would you prefer the final report in Excel or Google Sheets? And should I include visual charts as well?"
✉️ 10. End with a Call to
Action
Tip: Invite the client to take the next step.
Example:
"Feel free to message me if you have any questions or would like to discuss your project in more detail."
📨 Bonus Tip: Follow Up
If you haven’t heard back after 3-5 days, send a polite follow-up.
Example:
"Hi again! Just checking in to see if you had any questions about my proposal. I’d love to help with your project."
✨ Final Thought: Your proposal is your pitch. Keep it clear, friendly, and focused on the client's needs. With time and practice, writing winning proposals will become second nature!
Would you like to download this as a PDF or turn it into a visual post for LinkedIn or Instagram? Let me know in the comment section
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